Location: Japanese cars > Honda
Honda
Company Name
Honda Motor Co., Ltd.
Head Office
2-1-1 Minami Aoyama, Minato-ku Tokyo 107-8556, Japan
Tel: +81-(0)3-3423-1111
Established
September 1948
President & CEO
Takeo Fukui
Capital
¥86 billion (as of March 31, 2006)
Sales (Results of fiscal 2006)
Consolidated: ¥9,907,996 million
Unconsolidated: ¥3,757,087 million
Total number of employees
Consolidated: 144,785 (as of March 31, 2006)
Unconsolidated: 26,624 (as of March 31, 2006)
Consolidated subsidiaries
339 subsidiaries (as of March 31, 2006)
Chief Products
Motorcycles, automobiles, power products
CORPORATE PROFILE
Honda Motor Co., Ltd., operates under the basic principles of "Respect for the Individual" and "The Three Joys"-commonly expressed as The Joy of Buying, The Joy of Selling and The Joy of Creating. Respect for the Individual" reflects our desire to respect the unique character and ability of each individual person, trusting each other as equal partners in order to do our best in every situation. Based on this foundation of Respect for the Individual, "The Three Joys" expresses our belief and desire that each person working in, or coming into contact with our company, directly or through our products, should share a sense of joy through that experience.
In line with these basic principles, since its establishment in 1948, Honda Motor Co., Ltd., has remained on the leading edge by creating new value by providing products of the highest quality at a reasonable price, for worldwide customer satisfaction. In addition, the Company has conducted its activities with a commitment to protecting the environment and enhancing safety in a mobile society.
The Company has grown to become the world's largest motorcycle manufacturer and one of the leading automakers. With a global network of 454* subsidiaries and affiliates accounted for under the equity method, Honda develops, manufactures and markets a wide variety of products ranging from small general-purpose engines and scooters to specialty sports cars, to earn the Company an outstanding reputation from customers worldwide.
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 As soon as the second-generation Prius arrived on the scene in 2003, the Civic Hybrid was cast in its role as runner-up in the hybrid world. It’s true that the Civic Hybrid is not quite as fuel-efficient, not quite as comfortable and roomy, and not quite as powerful as the Prius. But the gas-electric Civic, like Rodney Dangerfield, deserves more respect than it receives.
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 Honda's roller-skate-sized Civic put the company on the map in America during the first gasoline shock back in 1973, and since then, Honda has been cranking out successive--and usually excellent--iterations of its small car, regardless of where a gallon of unleaded was charting at the moment.
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(4) |
 The FCX concept is Honda's latest take on fuel cells. Although its ultra-cab-forward body looks dramatically long, low, and wide, at 186 inches (15.5 feet) in overall length, the FCX is actually shorter than the Acura RL. It features a compact, Honda-developed fuel-cell stack in the middle of the car with two hydrogen tanks in the rear. The stack is actually much smaller than is now technologically feasible, but Honda says that it shows "our dream."
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(4.3) |